Evangelism in Today’s Diverse World

fresh-witness-fullwidthPeople everywhere need to hear the good news of salvation. Yet no matter what region of the world we live in, we often feel ill-equipped and inadequate when it comes to evangelism. Is there a way to approach evangelism that is both biblically sound and culturally relevant? This poignant essay by Becky Pippert (USA/UK) and Archbishop Benjamin Kwashi (Nigeria) gives an overview of culture-specific issues to explore and outlines a universal approach to evangelism.

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